24-7 Services wanted to promote their pharmaceutical recruitment services more widely across key regions in France and Canada. Seraph delivered a comprehensive marketing strategy and campaign plan. We have consolidated and focused the marketing efforts and now manage their suppliers and internal marketing efforts.
Seraph created a new marketing and brand strategy tying in with a revamped print strategy. This included the website layout, transferring existing content and setting up a content strategy for the creation of the ongoing material. We also established a regular newsletter with a complementary content strategy and created animations, jingles and other assets for the company social media channels. We have implemented a social media video series to help connect to some of the defined market segments.
Seraph has also implemented tools for tracking the company’s progress towards meeting agreed targets, assisted with recruitment of pharmacists, cover staff and desk staff, and delivered internal training for staff.